For over 50 years, starting from a family business to a holding company, NRTC Holding Group has been in the fruits and vegetables business since 1973. Following the most modern techniques in maintaining its quality standards and delivering its best to the customers, it is among the largest fruits and vegetables trading companies in the UAE.
We source and deliver some of the finest and fully enriched natural fruits and vegetables from exclusive farms
Our Organic range of fruits and vegetables are produced without the use of any chemical fertilizer or pesticides which makes them 100% organic.
We offer the best agricultural products whether they are fresh juicy fruits or nourishing vegetables to keep you healthy
We feel proud to say that all our products are completely natural without the use of any preservatives, hydrogenated fats, colors or flavors.
Our product range includes the freshest fruits and vegetables, sustainably sourced and delivered with strict hygiene and quality protocols.
A wide selection of fresh, seasonal fruits handpicked from the best farms. Carefully sorted, packed, and delivered to retain flavor, color, and nutrition in every bite.
Crisp, vibrant vegetables sourced daily to ensure freshness and quality. We offer a diverse range to meet every kitchen, retail, and culinary requirement.
Ready-to-eat fruits and vegetables, washed and precisely cut under hygienic conditions. Ideal for quick consumption, retail displays, and food service operations.
Made from premium fruits with no added preservatives. Our juices are refreshing, nutritious, and packed with natural taste and goodness in every sip.
The Middle East Department is the first and oldest department in NRTC. We import more than 400 tonnes of fresh fruits and vegetables daily, from Lebanon, Turkey, Egypt, Saudi Arabia, Oman, Morocco and Jordan. The products are transported by land and sea to the Dubai Central Market. In the case of certain kinds of produce with a short shelf life, we import by air. The department has 11 state-of-the-art chiller sites with a total of 35 cold storage rooms, where the products are repackaged into PPs for immediate distribution within the UAE. From our farms in the UAE and Oman, during the season we provide our local customers with the best fresh locally-grown cucumbers, tomatoes, romaine lettuce, marrows, capsicums, cabbages, eggplants, cherry tomatoes, cauliflowers, etc.
We are committed to delivering only the highest quality fresh produce, ensuring safety, hygiene, and consistency from farm to fork.
We prioritize our customers by delivering responsive, personalized, and reliable service that meets their needs and exceeds expectations every time.
With over 50 years in the industry, our dedication is reflected in our product standards, service quality, and long-standing client relationships.
We continuously adopt modern technologies and practices to improve efficiency, extend freshness, and stay ahead of market trends.
We operate with honesty, transparency, and respect, building trust with our clients, partners, and employees through ethical business practices.
We treat our team like family, fostering a workplace built on compassion, respect, support, and long-term growth for everyone.
We promote sustainability by reducing waste and supporting eco-friendly practices while actively contributing to the wellbeing of our community.
Our diverse global reach shapes our outlook—helping us meet international standards while remaining rooted in local values and culture.
We are proud to serve leading retailers, wholesalers, hotels, and institutions across the UAE and global fresh produce markets.
We are proud to be recognized by globally trusted certification bodies, demonstrating our commitment to food safety, quality, and compliance.